About CustomerOptix
We're making professional mystery shopping accessible to every multi-location business
Backed by 25+ years’ experience and the world’s largest mystery shopper network, we offer enterprise grade customer experience solutions tailored to your needs: simple, affordable, flexible, and powerful ROI.
Trusted by multi-location businesses across industries
500+
business owners served
1M+
trained mystery shoppers
25+
years of industry experience
<72
hours average report delivery
"We created CustomerOptix specifically for the small business owner, to provide them with professional-grade services to evaluate and improve their customer experience, and understand what their customers think about doing business with them."
Ron Welty, CustomerOptix Founder
Our story
CustomerOptix was born from a simple realization: the same insights that help Fortune 1000 companies succeed should be available to every business owner who cares about their customers.
For over 25 years, our parent company IntelliShop has been the trusted partner for major brands like Disney, Apple, and Amazon, helping them understand and improve their customer experience through professional mystery shopping. But we noticed a gap. Small and mid-sized multi-location businesses faced the same challenges—they couldn't be everywhere at once, couldn't monitor service quality across all locations, and often discovered problems only after negative reviews appeared online.
Traditional mystery shopping services weren't built for these businesses. They required hefty contracts, minimum spends, and complex setup processes that put professional-grade insights out of reach for most business owners.
So we created CustomerOptix specifically to change that. We took decades of expertise in designing and executing customer experience programs for the world's largest companies and made it accessible. No contracts. No minimums. Setup in 10 minutes. Professional results in 48 hours.
Today, we're proud to serve over 500 multi-location businesses across industries—from restaurant chains to automotive dealerships to property management companies. Each one gets the same caliber of insights that enterprise clients receive, but with the flexibility and affordability that actually works for growing businesses.
Because every business owner deserves to know what their customers really experience, and every customer deserves consistently great service, no matter where they go.
Key capabilities:
- No minimums, no contracts, and no long-term commitments required
- Launch a program in just 10 minutes
- Receive immediate notification of customer complaints
- Mystery shop evaluations ready within just 24-48 hours following the evaluation
- More than one MILLION proprietary, experienced evaluators across North America
- Can reach any geographic area
- Industry-specific questionnaires; customize with up to 5 of your own questions
- Easy payment via credit card—saves time processing invoices & checks
- Robust, human-lead QA/integrity checks on every evaluation
- Real-time trending and comp data for recurring programs
See CustomerOptix in action

Book a Demo
Unlock your locations' potential with CustomerOptix
Stop wondering what's happening when you're not there. Get the insights you need to maintain standards, coach your team, and protect your reputation.
Get professional evaluations at every location with a single order
Identify and fix service gaps before they become complaints
Maintain consistent standards across your entire business
